November 2015 - Design Cache

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Marketing Mistakes to Avoid as an eCommerce Business

Marketing Mistakes to Avoid as an eCommerce Business Marketing your business can be tough, especially if you are trying to sell
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The Evolution of Graphic Design!

Evolution of Graphic Design In today’s world, it becomes hard to imagine life without technology. Just think about research, communication
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Design Cache Entrepreneurial Spirit Award

Congratulations to Stephanie Marshall who was awarded the Design Cache Entrepreneurial Spirit Award at Lebanon Valley College during Inquiry 2017! Design
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website process

It’s a Process, Website Design

Recently, I had someone ask me about the process I went through to build a website. I thought this information
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website

How to Charge for Website Designs (a Review)

As the owner of Design Cache, I was asked the following question and thought it would be beneficial to share:
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critique

Website Critique for Gift Idea HQ

Website Critique As the owner of Design Cache, I was asked to provide feedback for the website http://www.giftideahq.com. It was an
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graphic design

Designing Under Pressure

Working as a graphic designer, I have learned the many stereotypes assigned to graphic designers. Many people think that to
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websites image

The Power of Websites

Websites are one of the most importance advertisement pieces a business can have. Not only does a website share information
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Content You May Not Have Thought About November 29, 2015

Amazing Content Are you tired of creating the same type of content day after day? Many of us bloggers get bored posting only written content and maybe a few pictures. I went on a search to find how to make content stand out and look different. I stumbled upon a blog on HubSpot Blogs titled “14 Unique Types of Content Every Marketer Should Try.” This blog post created by Allyson Galle talks about the many different forms of content one…

Favorite WordPress Plugins November 24, 2015

WordPress Plugins to the Rescue WordPress plugins are pre-structured code made by developers for people to use on their WordPress website. Plugins help your website go to the next level, whether this be increasing your SEO rank, to making your website look more aesthetically pleasing, or to incorporate social media buttons into your site. WordPress plugins are a great way to enhance your website and make it more usable. WordPress has a ton of plugins that can help you add…

The Design Process November 23, 2015

Behind the Scenes of the Design Process Many people think graphic designers just go on their computer and quick draw up a logo or design.  Let me tell you, it’s not that easy. Many people don’t understand the process designers go through to get you the design that you desire. Today, I would like to take you through my design process to give you a better idea of the steps designers go through to deliver a final product. Designers will…

What Content Equals Good Content November 22, 2015

Good Content Types With the increasing “smartness” of computers, there is an endless amount of good content types that can be posted on your website. However, which ones are the most effective and how should they be used? Below I examine a few different forms of content that may help make your website more interesting and appealing. Videos: This is by far my favorite form of content. Many people would agree. Videos allow the audience to see into the lives…

What I Did to Get My Site Listed First On Google November 20, 2015

Why Am I Not Listed? Have you spent days, weeks, months, or even years trying to get your site listed/indexed by Google? Maybe your site is listed on Google, but you can’t quite get it onto the first page. Well, I am here to help. I ran into a similar problem when I got started with website design. I spent hours and hours sitting by my computer searching my site to see if Google had increased my page rank. Finally, my…

Blog Basics November 17, 2015

Starting Your Own Blog Have you ever thought about creating your own blog? Maybe you wanted to create a website that has a blog about cooking? Or maybe your site has a blog about your past hiking trips? Creating content for blogs can be difficult, however, if you write about something that you love, you will most likely have plenty to write and share. So let’s talk about what makes a good blog. A good blog not only uses a…

Increasing SEO, Tips and Strategies November 16, 2015

Understanding SEO Search Engine Optimization (SEO) is alive and cannot be taken with a grain of salt. Having a good SEO ranking allows your website to show up when keywords are typed into Google or some other search engine. So, you may be wondering, how can you increase your SEO rank? There are many different ways to increase your SEO rank. Your SEO rank depends on whether your content and website match up to the algorithm put out by Google…

Why Having a Website is a Must for Business Success November 13, 2015

Does your business have an online presence? Many people think that if their business is not an online-based or an e-commerce business, there is no need to have a website. While your business may not directly be impacted by online sales, it is the online presence that is important and will draw in customers. If you are an individual freelancer or cosmetologist looking for clients, having an internet presence is extremely important to make people aware of your services.  Discovery posted…

You Can Design Too November 13, 2015

Many times I hear people say that they are not creative or that they do not have the skills to design. However, I would challenge you to think differently. Growing up, I had very little interest in design. Did I take some art classes? Sure. Did I enjoy art classes? No. Art was one of my least favorite classes because I saw other students making what I perceived to be masterpieces. I always thought that other students were more talented than…

The Freedom of Design and Expression November 12, 2015

A Tribute Designed for Veterans I am thankful to live in a country in which I can start up my own business and reap it’s benefits. Today I would like to especially thank the veterans who have served in the United States military for their service and for giving me and my fellow designers the freedom to design. In America, as a designer, I have the ability to design many different illustrations. That is what is great about freedom of…

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